Etc.

As part of my marketing efforts, I added a subscription option to this website, right on the front page. I hate pop-ups so the fields are embedded on the site instead of annoying people with a form in the face I tested it out by signing up myself and receiving a confirmation email. This will be important so I can send out discount codes, updates about releases, and so on. Seems like I’ll need to pay extra per month to have the ability to send email campaigns, but I’ll wait until I get some subscribers before I whip out the wallet.

I spoke with the publisher on Monday afternoon and learned a few things. One, I ordered bookmarks but had to pay a design fee. If I’d know I could include those in my original order I would’ve done so. Lesson learned. Second, the quote for my second book is good for 60 days, which means I get their promotional discount even though it expires at the end of this month. Third, with the new quote all I have to pay for regarding the bookmarks is the bookmarks themselves, since the design work will be done along with the cover and such. And finally, it’s better to run ads before the release date to build up views and pre-orders on a big site like Amazon. Once the book is listed there I’ll start pushing it and trying to get people to go there.