Expected

As I expected, the email and web promotion from the other day resulted in no noticeable sales. I read an interesting snippet from an article yesterday that advised combining all your promotions into a day or just a few days. Their reasoning was to vault your book up the bestseller lists with all the purchases occurring in a short timeframe. That makes sense, but the downside of that is being able to discern which ones were effective and which were a waste of money. Yes, I’d like to see my book at the top of the Space Exploration category on Amazon. I’m still working on that. But I’ve been tracking which ad campaigns I’d use again and those I wouldn’t. I’m treating it as not just selling more books, but preparing for the release of Next Time. That’s when I’ll use what I’ve learned and will combine the most effective to get the most impact on sales and rankings.