New Tool

Last week, after doing some research on how to better utilize keywords to optimize search results, I ended up with a new tool. Publisher Rocket helps narrow down relevant search terms for your book, even to the point of telling you how many people use a search term on Amazon in a given month. It also shows things like how many competitors are in the running for each term or phrase, average price of books, and even average monthly earnings for those books. It’s an interesting tool and I have a lot to learn about how it dissects the data and how I should interpret all the components. It was a little pricey, $97 for a perpetual program to install on your computer instead of a subscription to a web-based interface, but let’s see if it pays off. I’ll let you know how it goes.