Ads

Advertisements. A necessary evil. Part of the journey of writing is advertising your book. I do that on this site and on social media, and now it’s about to happen in real-life ads.

Part of the book package I purchased includes ad generation and then you can pay a certain amount per week to have it pop up all over the web. Meaning that over the next eight weeks an ad for First will be on book selling websites as well as other high-traffic sites, like WSJ and Forbes, among others.

Do I expect it to help sell the book? Yes, but to a very small degree. It’s a good-looking ad and people usually have to see an ad like this several times before clicking on it. I often read from my Kindle Paperwhite, which displays ads on the lock screen. I can testify it takes multiple times of my seeing a book before I click to check it out. A few clicks and orders from the ad for First would be nice. Since the cover of the book and colors of the ad are so striking I’m hoping it will get a decent amount of attention.